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Why corporate clothing? Serious retailers can't do without

Why corporate clothing? Serious retailers can't do without

Why corporate clothing? Company clothing is an essential part of your corporate image. If you take your business, your products and your customers seriously, well chosen corporate clothing is indispensable. There are 5 important reasons to take the purchase of your company clothing seriously.

The short answer to the question "Why corporate clothing?" is:

  • It strengthens your identity
  • It is hygienic
  • It gives a representative appearance
  • It strengthens the team spirit
  • It makes your team recognizable for the customer

Below, we explain these reasons in detail so that you can make a sound choice about whether or not to wear corporate clothing.

Why corporate clothing? It strengthens your identity

Well-chosen corporate clothing strengthens your identity. It shows that you take your business seriously. That you take the quality of your products seriously and that you take your customer seriously. A prerequisite is that your corporate clothing is well chosen, otherwise you will achieve the opposite.

Well-chosen corporate clothing suits:

  • Your store
  • Your staff
  • Your image
  • Your work

How do you ensure that your corporate clothing meets these requirements? By using the unique Zoetelief SKS Advice Method. This ensures that you and your team look well-groomed and representative for at least 3 years.

Why corporate clothing? It is hygienic

By wearing corporate clothing, you show your customers that you take hygiene seriously. When you have your team change clothes at your location, you prevent dirt from outside from contaminating the work areas. This allows you to control the hygiene of the work environment much better than when no work clothing is worn. Especially when you work with fresh products, hygiene is an essential reason to wear work clothing. In addition, you prevent hard-to-remove stains from getting on your employees' clothing.
Company clothing is optimally tailored to the working conditions and the activities. In this way, it contributes to the working comfort and safety of your employees.

Why corporate clothing? It gives a representative appearance

Corporate clothing ensures a representative appearance for all your staff. Using the unique Zoetelief SKS Advice Method, we ensure that all team members look good in company clothing. The chosen models are adjusted to your employees so that the clothing fits them optimally and everyone feels good in it. In addition, the colors of the clothing are matched to the store so that it becomes a beautiful whole. The better the overall picture, the more representative your team will look.

Why corporate clothing? It strengthens the team spirit

With well-chosen corporate clothing, your team exudes unity. They feel part of a team, which makes them more likely to work as a team than if they all looked different in terms of clothing. Because they have been fitted with company clothing, they feel that they are taken seriously. They are, as it were, part of the whole. This team feeling is passed on to the customers because it is noticeable in the atmosphere.

Why corporate clothing? It makes your team recognizable to the customer

Company clothing ensures that your customers immediately see who they can turn to with their question. Your team is recognizable to your customers. It prevents uncomfortable situations in which they ask a question of another customer. This is something that regularly happens when company clothing is not worn.
In addition, through their clothing your employees advertise your store when they walk into another store.

You now know why corporate apparel is important for serious retailers

Would you like to know more about corporate clothing? Then get in touch with us.

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